College project for Type, Image and Motion. The ident aims to work with sound, the ident being amplified by the sound. The ident also aims to be simple and memorable. The colour have been brought to the design to show the contrast between the very grey logo and plain background. The geometric shapes are easy to follow and are connected to the sound, so the viewer can get a sense of what the music might be like even if the sound speakers are off.

  • Title: mmotion
  • Tools: Photoshop, Illustrator, InDesign, After Effects
  • Project Year: 2013